Rica Facundo
WARC Asia Editor
Singapore
WARC Asia Editor
Singapore
Rica is a polymath explorer with a fervent dedication to
amplifying narratives from Asia. Her professional journey spans
both marketing and journalism, encompassing a diverse skill set in
content creation, cultural and brand strategy, as well as
human-centered design research and ethnography. She firmly
believes that stories, data, and culture form the cornerstone of
exceptional innovation.
With over a decade of experience in agencies and publications, Rica excels in identifying and shaping human-centered and culturally resonant opportunities for brands and businesses. She is a sought-after speaker and consultant, collaborating with leading trendwatching publications and trade organizations.
Before joining WARC, Rica contributed to a strategic design consultancy, pioneering inventive solutions at the intersection of web3 and healthcare. Recognized for her achievements, she was selected for the inaugural cohort of Spikes See It Be It program for Female Creative Leaders in 2019 and received a nomination for Campaign Asia's Young Achiever of the Year in 2016.
With over a decade of experience in agencies and publications, Rica excels in identifying and shaping human-centered and culturally resonant opportunities for brands and businesses. She is a sought-after speaker and consultant, collaborating with leading trendwatching publications and trade organizations.
Before joining WARC, Rica contributed to a strategic design consultancy, pioneering inventive solutions at the intersection of web3 and healthcare. Recognized for her achievements, she was selected for the inaugural cohort of Spikes See It Be It program for Female Creative Leaders in 2019 and received a nomination for Campaign Asia's Young Achiever of the Year in 2016.
APMF Secretariat OfficeDarmawangsa Square
Lantai Basement Unit 63
Jl. Darmawangsa VI & IX, Pulo, Kebayoran Baru, Jakarta 12160 - Indonesia
Lantai Basement Unit 63
Jl. Darmawangsa VI & IX, Pulo, Kebayoran Baru, Jakarta 12160 - Indonesia
Phone+62-812-9007-2080
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